Study Document
...People ABC Marketing Plan (FERO BEAUTY)
Introduction
The company in question is Fero Beauty. Fero Beauty is a boutique that sells the latest, fashionable and chic clothing, shoes, and accessories for women in the market. The company will be situated in Manhattan, New York City. Specifically, the product offerings will include shoes, accessories such as bracelets and earrings, and clothing for women such as dresses, jeans, and blouses.
In this section of the marketing plan, I will share the company’s pricing and distribution strategy, integrated marketing communications plan, public relations, sales promotion, and personal selling plan, competitive analysis, online and direct marketing plan, and social responsibility/cause-related marketing plan.
Pricing and Distribution Strategy
Pricing alludes to the practice of a business setting the price for retailing its products and services. Distribution channels encompass the course and path through which products move from production to end-user consumption. This section discusses the pricing and……
References
Al-Hadban, N., Hadeel, A. G., Al-Hassoun, T., & Hamdi, R. (2014). The Effectiveness of Facebook as a Marketing Tool (Saudi Arabia case study). International Journal of Management & Information Technology, 10(2), 1815-1827.
Andrews, J. C., & Shimp, T. A. (2017). Advertising, promotion, and other aspects of integrated marketing communications. Nelson Education.
Deepa, S., & Chitramani, P. (2015). CSR in retailing industry-a case of three retail stores. International Journal of Business and Administration Research Review, 3(9), 128.
Gould, M. (n.d). Pricing Strategies. Research Starters: Academic Topic Overviews.
Khan, S. (2018). Instagram as a marketing tool for luxury brand. International Journal of Management, Business, and Research, 8(2), 126.
Kotler, P., Armstrong, G., Ang, S. H., Leong, S. M., Tan, C. T., & Yau, O. (2009). Principles of marketing: A global perspective. Prentice-Hall.
Palma, A. P. (2016). Effectiveness of Facebook as a free marketing tool. University of Mindanao International Multidisciplinary Research Journal, 1(2), 21-26.
Smith, P. R., & Taylor, J. (2004). Marketing communications: an integrated approach. Kogan Page Publishers.
Study Document
… density, hormone imbalance, and immune deficiency. Other outcomes include “crippling levels of depression and, in some instances, suicidal thoughts” (Ashford). As Ashford notes, “people who have had sex reassignment surgery are approximately 20 times more likely than the general population to die by suicide.” Yet, if gender dysphoria ……
Works Cited
Ashford, B. “ The Ugly Truth About Sex Reassignment the Transgender Lobby
Doesn’t Want You to Know.” Daily Signal, 2017. https://www.dailysignal.com/2017/10/30/ugly-truth-sex-reassignment-transgender-lobby-doesnt-want-know/
Delgado-Ruiz, Rafael, Patricia Swanson, and Georgios Romanos. \\\\\\\\\\\\"Systematic Review of
the Long-Term Effects of Transgender Hormone Therapy on Bone Markers and Bone Mineral Density and Their Potential Effects in Implant Therapy.\\\\\\\\\\\\" Journal of clinical medicine 8.6 (2019): 784.
Study Document
...People Foxtrot Phone Scandal - Case Study
Ethical dilemmas and issues are common in different areas in public and private sectors. These dilemmas and issues are attributable to the emergence of different situations in the work setting. Therefore, addressing these issues is critical toward promoting a suitable work environment and interactions with others. Cooper (2012) states that a decision making model is essential in addressing ethical issues as it helps in moving from a problem to developing a course of action to resolve the issue. An example of an ethical dilemma or issue relates to Foxtrot Phone Scandal. Foxtrot Company comprises nearly one hundred cadets from all four classes in the United States Coast Guard Academy. The company is one of the eight firms that constitute the Corps of Cadets. Cadets in this class at the academy are committed to the values of honor and dedication to duty. The ethical dilemma……
References
Cooper, T.L. (2012). The responsible administrator: An approach to ethics for the administrative role (6th ed.). San Francisco, CA: Jossey-Bass.
European Ombudsman. (2012, November 15). Ensuring Ethics in Public Administration: The Role of the Ombudsman. Retrieved June 7, 2020, from https://www.ombudsman.europa.eu/en/speech/en/49379
Kapstein, M. (2015). The Battle for Business Ethics: A Struggle Theory. Journal of Business Ethics, 144, 343-361.
Ondrova, D. (2017). Challenges of Modern Public Administration and Ethical Decision-Making. RAP, 3, 255-279.
Singh, A.K. & Mishra, N.K. (2018). Ethical Theory & Business – A Study Based on Utilitarianism and Kantianism. International Journal of Humanities and Social Development Research, 2(1), 97-113.
Stein, C. (2019, January 25). Ethical Considerations in Public Administration. PA Times. Retrieved June 7, 2020, from https://patimes.org/ethical-considerations-in-public-administration/
Study Document
… answer to the question “Why Does Alice Follow Bob?” is a simple one. Barring simply knowing Bob as a friend or from work, people follow one another on social media platforms when they see another individual post content that interests them. If Alice is friends with someone ……
References
Menczer, F. (2013). The role of information diffusion in the evolution of social networks. Video Lectures. Retrieved from: http://videolectures.net/kdd2013_menczer_information_diffusion/
Study Document
...People Creating Diversity
Elder Veterans and Health Care Services
The focus of my dissertation is toward the aged American population, particularly the elderly veterans. I will be considering the type and quality of care they receive for the remainder of their old age. Currently, there are programs and health services targeted toward that group. I am interested in the approaches and activities of such programs and other similar programs that might need to be implemented through congressional deliberation and approval. Gerontology is receiving significant attention from researchers in the American space due to the steady incline of the aged American population.
Through the evaluation of certain tendencies within the group of elderly veterans, intervention measures can be provided. Known risk-factors within this group include mental illnesses and war-related disabilities/amputations, which are potential triggers for suicidal behavior/tendency with increasing age (Reid, 2018). Also, there is an increasing sense of hopelessness associated with……
References
Chamorro-Premuzic, T. (2017). Does diversity actually increase creativity? Retrieved from: https://hbr.org/2017/06/does-diversity-actually-increase-creativity
Feldman, S., Dickins, M., Browning, C., & DeSoysa, T. (2015). The health and service needs of older veterans: a qualitative analysis. Health Expect, 18(6), 2202-2212. DOI: 10.1111/hex.12190
Olenick, M., Flowers, M., & Diaz, V. (2015). US veterans and their unique issues: enhancing health care professional awareness. Adv Med Educ Pract, 6, 635-639. DOI: 10.2147/AMEP.S89479
Reid, S. (2018). Helping our older veterans. Retrieved from: https://www.apa.org/monitor/2018/12/job-karel
Taylor, S. L., Bolton, R., Huynh, A., Dvorin, K., Elwy, A., Kliger, B., Bokhour, B. G. (2019). What should health care systems consider when implementing complementary and integrative health: Lessons from Veterans Health Administration. The Journal of Alternative and Complementary Medicine, 25, S52-S60. DOI:10.1089/acm.2018.0445.
Veterans Health Administration Organizational Excellence. (2018). What’s the forecast for VA innovation in 2018? Retrieved from: https://www.va.gov/HEALTHCAREEXCELLENCE/diffusion-of-excellence/articles/innovation-forecast-2018.asp
Study Document
...People Who to Save: Thinking About Stereotypes
The end of the world is a terrible prospect to contemplate. To rebuild society, while it is necessary to reproduce humans on a biological level, ideally one would hope to create a new, better society to support future life. This includes a society which is less prone to disease, famine, and basic unkindness. It would also be valuable to preserve the best knowledge which exists in the present generation for the good of future generations, hopefully to avoid future nuclear devastation, environmental degradation, and strife.
Given the need for sound scientific knowledge, the first person I would choose would be the lesbian Chinese microbiologist. Not only would she know how to combat diseases that might arise in the future that could save humanity, she is only 32 and would likely be healthy and able to exist for many years, providing assistance to the remaining……
Study Document
… worse. Urinary leakage is a sign of urinary incontinence, which refers to accidental loss of urine. This condition is more common among older people, particularly women and it’s caused by various factors. One of the potential differential diagnoses for her condition is urinary incontinence (Aoki et al., ……
References
Aoki, Y., Brown, H.W., Brubaker, L., Cornu, J.N., Daly, J.O. & Cartwright, R. (2017, July). Urinary Incontinence in Women. Nature Reviews Disease Primers, 3, 1-44.
DeMaagd, G.A. & Davenport, T.C. (2012, June). Management of Urinary Incontinence. Pharmacy and Therapeutics, 37(6), 345-361.
Study Document
… have more control on their lives due to their financial well-being.
Retirement planning tends to be simple requiring lesser or no hassle so people can manage it well in the future as well while providing you with the peace of mind in the present, since it gives ……
References
Doyle, A. (2019, May 14). How much is the average wage in America. The Balance Careers. Retrieved from https://www.thebalancecareers.com/how-much-is-the-average-raise-in-america-4582795
Solution, I. D. (n.d.). How To Set Financial Goals: 6 Simple Steps. InCharge Debt Solution.
Study Document
...People Why to Adopt Pedagogy Based on Digital Online Interactions with Students
Introduction
With the arrival of the digital age has come a shift in the way information is pursued, transacted, shared, discussed, obtained, and processed. Students who have grown up in the digital age are digital natives and are more comfortable using digital technology than being without it. For design educators who are used to the studio-based pedagogy that has been in use for a century, shifting to embrace a digital-based pedagogy can seem like a transition that is too great of a leap for them to welcome. After all, the pedagogy of the studio-based design education has its own special uniqueness that cannot be replicated in a digitalized format. However, what design educators need to realize is that it is not about replication but rather it is about improving the pedagogy by way of innovation. The pedagogy of the……
References
Fleischmann, K. (2013). Big Bang Technology: What's Next in Design Education, Radical Innovation or Incremental Change?. Journal of Learning Design, 6(3), 1-17.
Justice, L. (2019). The Future of Design Education. Design Management Review, 30(1), 33-37.
Mayadas, A. F., Bourne, J., & Bacsich, P. (2009). Online education today. Science, 323(5910), 85-89.
Souleles, N. (2015). Elearning in art and design: the elephant in the room. In 9th International Technology, Education and Development Conference (pp. 6659-6665).
Vaughan, S., Austerlitz, N., Blythman, M., Grove-White, A., Jones, B. A., Jones, C. A.,... & Shreeve, A. (2008). Mind the gap: Expectations, ambiguity and pedagogy within art and design higher education. In The student experience in art and design higher education: Drivers for change (pp. 125-148). Jill Rogers Associates Limited.
Study Document
...People Disguise in Fairy Tales
Deceit is the purpose of disguise, whether it is well-meaning or not. Cinderella dons the disguise of a beautiful princess to win the heart, mind and affections of the handsome prince. The wolf in Grimm’s “Red Riding Hood” dons the disguise of Red Riding Hood’s grandmother in order to eat the girl after he has already eaten the grandmother. In The Ballad of Mulan, the girl dons the disguise of a man to fight in the Chinese Army. In all three cases, disguise is used to deceive, though the intention would not seem to be malicious in every case. However, in Anne Sexton’s modern re-telling of Cinderella, there is a hint of outlandishness about the Cinderella tale that gives the story an ironic and satirical ending: the prince and Cinderella live happily ever after because they stay eternally youthful, never have to deal with children or……
Works Cited
“The Ballad of Mulan.”
Brothers Grimm. “The Cat and Mouse in Partnership.” https://www.pitt.edu/~dash/grimm002.html
Brothers Grimm. “Red Riding Hood.” https://www.pitt.edu/~dash/grimm026.html
Jurich, Marilyn. Scheherazade's sisters: Trickster heroines and their stories in world literature. No. 167. Greenwood Publishing Group, 1998. Sexton, Anne. “Cinderella.”
Tatar, Maria. "Female tricksters as double agents." The Cambridge Companion to Fairy Tales (2015): 39-59.
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